Client: The Brand Union / SAB Miller
2007
Design guidelines
DVD packaging
Miller Genuine Draft is a timeless classic.
The beer is cold-filtered to
deliver easy
drinking for the consumer. The Brand Identity
and Packaging Guidelines provide
a crucial
tool kit that is used and implemented
worldwide.
Winner: WPP WOW AWARDS
2008
www.thebrandunion.com
www.mgd.com
